A community consultancy

We build communities that stick.

Porchlight helps companies — and the investors who back them — build communities that drive loyalty, retention, and growth. Online, in person, and everywhere in between.

We’ve built communities and convened leaders for
What we believe

An audience absorbs. A community contributes.

01

In today’s fragmented landscape, an audience is ephemeral. A community is invested, engaged, and committed to a shared goal that benefits members and the brand.

02

A thriving community cultivates brand loyalty, improves customer retention, and drives sales growth through referral and corporate reputation.

03

The most powerful SaaS companies, media brands, and membership organizations are recognizing this shift — and building for it.

What we do

Three Ways to Build Together

Strategy

The Blueprint

(or: we hand you the recipe)

A strategy that turns your existing channels — newsletter, events, social, support — into a community that compounds. You leave with a playbook your team can actually run.

What you walk away with
  • A community blueprint sized to your business
  • Channel and ritual design (digital + IRL)
  • A 90-day rollout plan
Advisory

Strategic Advisory

(or: think of us as your sous chef)

We refine strategy, manage projects, and augment your team.

What it looks like
  • Strategy & Direction
  • Membership Growth & Retention
  • Platform & Onboarding (e.g. Circle, Mighty Networks)
  • Engagement & Content
  • Customer Success
  • Events & Presence
Hands-on

Build & Operate

(or: we come over and cook with you)

We build your community and run it with you — programming, comms, the daily work of showing up.

What it looks like
  • The Blueprint, but actually built
  • We operate as your embedded community team
  • 6–12 month engagements
  • Then we train your team to run it

Why Porchlight

We bring people together to tackle challenges, reach shared goals, and grow — and we make sure it shows up in the business.

Our team has built communities at Inc., Fast Company, Gust, On Deck, Boundless Life, and Chief — and convened leaders across business, government, media, and academia in partnership with brands ranging from Intel and Microsoft to The New York Times and The Aspen Institute.

No. 01

Joyful urgency. Community compounds, so we move quickly.

No. 02

We’ve seen it all. Forty years across the highest-performing community programs in tech, media, and the public square.

No. 03

We’re people people. We embed seamlessly, thrive in ambiguity, and bring calm to chaos.

Sarah Rothenberg
Co-Founder
Sarah Rothenberg
LinkedIn

Built and scaled communities at Gust, On Deck, Boundless Life, and Chief.

Believes the right group of people in the right room can change someone’s whole career.

Mills Forni
Co-Founder
Mills Forni
LinkedIn

20 years convening leaders across business, policy, and media to tackle shared challenges; built Protocol, the tech media startup from POLITICO.

Believes a great conversation is worth a thousand newsletters.

In their words

What people who’ve worked with us say.

Sarah Rothenberg is a dream to work with. She’s a quick study — she instantly grasped the mechanics and the spirit of our membership programs at Mansueto Ventures — and added value from the outset. I always had confidence in her abilities, and appreciated her willingness to always go the extra mile for our members.
Stephanie Mehta
CEO, Inc. & Fast Company
Sarah is the rare type of leader who doesn’t just navigate ambiguity — she thrives in it. She balances a relentless drive for impact with deep empathy and incredible community acumen — sharp, instinctual judgment that lets her read a room, understand people’s core needs, and build authentic connections effortlessly. Sarah doesn’t just deliver results; she lifts the community around her while doing so.
Erika Johnson
SVP, Member Experience & Community, Chief
Last thing.

We saved you a seat.

Tell us about the community you’re trying to build — or the one you’ve already started and are ready to scale.

Thanks for reaching out. The porch light is on — we’ll be in touch soon.
Podcast

Coffee & Conversation

Conversations with people who’ve built community in unexpected places. Every guest is a case study. Bring a mug.

Coming Soon